GBG Stories: Advertise on the Web

In this workshop, Carissa Coles, the founder of GBG Angeles presented the topic "Advertise on the Web". This module is about learning how to leverage Google tools to understand what users are searching for to better structure your offering and promote your page across Google with sponsored links (AdWords).

Participants have successfully created their account, campaigns and ads. Also, we introduced them the Google Analytics tools. They learned how to track the traffic of their websites and utilize the results for their marketing.

This workshop ends our GBG Stories so we grab the chance for a group picture.

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